Creating a Multi-Channel Brand Experience for AchieveGlobal

need

For more than 30 years, AchieveGlobal has helped organizations translate strategy into business results by developing the skills and performance of their people. AchieveGlobal consists of more than 1,800 employees and implements strategically linked training programs and offers valuable research that helps companies around the world generate measurable results.

solution

With several web initiatives in place, AchieveGlobal needed a cohesive, multi-channel marketing strategy to meet their business objectives. Zeta Interactive’s services included:

• Brand Experience Strategy
• Corporate Identity and Standards
• Corporate Website Design & Development
• Marketing collateral
• Direct Marketing
• Advertising
• Sales tools and presentation
• Corporate Communications

results

Zeta Interactive worked with AchieveGlobal to realign, optimize and create consistency for all their online and offline marketing elements, which are now helping associates at AchieveGlobal speak with one brand voice.