Digital data for last week’s performance of GOP candidates and President Obama showed some dramatic changes, as debates, scandals, and the GOP candidates duke it out for the chance to run against Obama. Below are some of the notable highlights from the data as collected and analyzed by Zeta Interactive: Gingrich Continues To Rise Through [...]
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Subject line style over the years has trended from long to short and from generalized to content-specific. As we head into prime season for retail, the increase of email volume to everyone’s inbox means that recipients will have more email and less time to review each message. Some recipients, skim their inbox daily and will [...]
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It’s been a heck of a week for the candidates or “brands” vying for the White House. Cain battling sexual allegations, Perry trying to rebound after a major debate gaffe, Gingrich making his move and Romney not able to break away from the pack. And NJ Governor Chris Christie is warning brands to not underestimate [...]
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Steve Jobs has been quoted saying “People don’t know what they want until you show it to them”, and while waiting in line to pickup my new iPhone 4S that i saw something I never wanted until I saw it right then. Underwhelmed by the iPhone 4S introduction effectively having only a better camera and [...]
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For the week ending November 6, 2011 the presidential election online buzz and traffic analytics focuses primarily on the GOP contenders battling it out for the republican nomination. Zeta Interactive is tracking statistics and analytics from several sources each week to compile a performance snapshot of the candidates’ online digital performance. Full analytical data is [...]
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With the 2012 Presidential election one year away, Zeta Interactive, a full-service, integrated digital marketing agency combining industry-leading talents and creative strategies with innovative channel solutions, today announced the release of its weekly Zeta Interactive Presidential Election Digital Performance Report. The report, which will be released each Monday leading up to the election, will include comprehensive reporting [...]
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Let’s just get this out of the way: link building is difficult and time consuming. You want to build the highest quality links in the fastest possible time. We’re not going to be going over the 5 10 20 101 105 best link building methods currently available to SEOs around the world. We’re focusing on [...]
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Like many of my fellow Americans, I am growing tired of unrelenting stream of bad news that is a steady diet regarding our economy. At last check, the unemployment rate in our country stands at an undying 9.1% and everywhere on the political landscape there continues to be endless debates on how to create more [...]
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As I was reading my DMNews Newsletter recently, the top story was Valassis CEO Al Schultz was stepping down after 13 years at the helm. Over that time he created a powerhouse in the couponing/FSI space and a company with a market capitalization of over $1B. I found it to be quite ironic that …
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I admit it, for as long as I can remember I have been a political process junkie. From studying candidates, their campaigns, and platforms to playing campaign manager and wondering how I would manage the competitive landscape to win the battle amongst the electorate. These days scoffing the billions with “B” dollars that are being [...]
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